Halloween is a time of celebration and superstition. It is thought to have originated with the ancient Celtic festival of Samhain, when people would light bonfires and wear costumes to ward off roaming ghosts.
Over time, Halloween evolved into a secular, community-based event characterized by child-friendly activities such as trick-or-treating. We...
In Votes We Trust
Many experts are calling the 2016 presidential the most important election of our lifetime. The future of the Supreme Court, the Affordable Care Act, foreign policy, the environment and inequality reform are a few important issues that will be directly impacted by the outcome of this election.
The upcoming election also...
Ghostbusters vs Ghostbusters
One of the movies that had the most buzz this summer was the new Ghostbusters. Most of the time, studios loved the buzz, but this time around, the buzz was not good. Most consumers were not happy the movie was being remade. Most movie fans were turned...
Which Poll Is Right?
If it feels like you’re already being bombarded with poll results, you’d better settle in because you’re about to see a lot more. Anyone who is curious about the upcoming election in the USA has probably noticed that polls are being released more and more often.
The Future of Loyalty
Over 50 percent of adults in high-income households (earning $200K or more per year) are willing to switch brands in order to — wait for it — use a coupon? And 47 percent of consumers are likely to switch brands within 24 hours of receiving bad customer service.
In this day...
The 2016 Rio Olympics Games Recap
The 2016 Rio Summer Olympics are behind us.
Peanut Labs conducted a survey of over 2000 consumers worldwide.
Here are 5 consumer insights that you may or may not know about American viewers.
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